Jonathan Mullaney

I’ve been tinkering with something experimental: an MCP server for Optimizely CMS. MCP, or Model Context Protocol, is a way for AI tools to talk to...

If you’ve deployed to Optimizely’s Integration environment without specifying the DirectDeploy parameter in your PowerShell command, your deploymen...

With Optimizely SaaS CMS coming soon, I’ve been talking with companies about the tricky business of picking the right core system software for thei...

After another excellent Opticon event, I tool time to distil my thoughts and write up some key takeaways which can be summarised in two words: Choi...

Optimziely CMS Approval Sequences are an important tool for organisations that use CMS to translate, review and quality check content before...

I’ve just published a new article on how high-value data is reshaping brands and driving the e-commerce revolution to the FTT blog. In this piece, ...

The most powerful E-Commerce segmentation is possible when your data platform knows everything about your products. Then you can segment,...

As a Solution Architect, I nerd out on new technologies, plugging systems together, good code, solving problems and the general process of designin...

In Blog Post 1, I talked about the foundations of delivering a super personalised experience to customers using Optimzely products. In this post...

New Era Cap has been manufacturing baseball caps for American sports teams since the early 1930s. They are a heritage brand with their roots firmly...

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