In the latest article , which follows on from our previous  Web Experimentation article , we explain how Feature Experimentation goes beyond A/B testing to enable product teams to deliver higher quality releases, run safer tests and validate new...

Ever wondered how to increase conversion rates and quickly validate design/UX alternatives to find the most impactful changes? I wrote a practical article showing how to do exactly that using Optimzely Web Experimentation now available on the...

Myself and members of the dotcentric team spent the day at Opticon London 2022 learning all about the latest happenings in the Optimizely world. Head on over to the dotcentric blog to read about my three key takeaways from the event. See you next...

While doing some maintenance work for a client we noticed that on solution startup there were some DNS failure messages for the URL “emea.epcc.episerver.net” and looking at their appSettings.config it is clear where this comes from. However, getti...

Being someone with a technical background who is also "client-facing" means, quite often, that you are the person who has to explain a lot of the platform functionality to the "business" minded folk. That's all fun and games as quite often people...